Lei Feng


Lei Feng
b. 1940; d. 1962
Political icon
Lei Feng is perhaps the most enduring icon of model behaviour of modern China. Lei became an orphan after the Japanese killed his father and his mother committed suicide. The CCP saved him and brought him up. He joined the Army and became a Party member. Diligent study of the works of Mao Zedong taught him to live a life of frugality, to eschew selfishness and to devote himself to the people. In his diary, he expressed his desire to be ‘a revolutionary screw that never rusts’.
This diary became the object of study in 1963 after Mao called on the nation to learn from him. Photographs of Lei in action turned up, movies and comic strips were made about his life, and posters bearing his image were produced in staggering quantities. He became a fixture in propaganda and education, a true icon of desired obedient behaviour. Lei’s model status was based on his many good but unspectacular deeds: he sent his savings to a fellow soldier’s parents, stricken by a flood; he washed his buddies’ feet after a march, and even darned their socks while they were asleep. Unlike most other models, Lei was not martyred, but killed in an ordinary accident.
After the 1989 Tiananmen massacre, Lei returned in propaganda posters. This time around, Lei was presented as a much more stern and forbidding figure than before. Despite his more aggressive posture, Lei’s model behaviour was seriously out of sync with the social realities of the early 1990s. In a society in which money, market and mobility were increasingly valued, people could gain little by following his example of self-sacrifice. Many Chinese have long considered Lei a joke, and have mocked the emulation campaigns.
In 2000, Lei’s image suddenly turned up in places reserved for advertising. He urged passers-by to surf a website devoted to health information. Lei’s billboard reappearance testifies to his lasting influence to make people’s behaviour conform to some norm. At the same time, it indicates to what extent propaganda, as a form of political advertising, and commercial marketing techniques have intersected.
Farquhar, Judith (2002). Appetites—Food and Sex in Post-Socialist China. Durham: Duke University Press.
http://www.leifeng.org [Lei Feng Memorial Hall]
STEFAN LANDSBERGER

Encyclopedia of contemporary Chinese culture. . 2011.

Look at other dictionaries:

  • Lei Feng — Lei Feng, Chinese propaganda poster by Qiu Wei (丘玮). The caption reads: Follow Lei Feng s example; Love the Party, Love Socialism, Love the People. Born December 18, 1940(1940 12 18) …   Wikipedia

  • Lei Feng — Léi Fēng (chin. 雷锋/雷鋒) (* 18. Dezember 1940 in Changsha; † 15. August 1962) war ein Soldat der chinesischen Volksbefreiungsarmee, der für seine Selbstlosigkeit und Bescheidenheit 1960 [1] von Mao Zedong zum nationalen Vorbild für die… …   Deutsch Wikipedia

  • Lei Feng — (chino tradicional: 雷鋒, chino simplificado: 雷锋, pinyin: Léi Fēng, 18 de diciembre de 1940 15 de agosto de 1962) fue un soldado del Ejército Popular de Liberación de la República Popular China. Tras su temprana muerte fue utilizado por… …   Wikipedia Español

  • Lei Feng — (chinois simplifié : 雷锋 ; chinois traditionnel : 雷鋒) (né le 18 décembre 1940, décédé le 15 août 1962) est un « héros » de la propagande maoïste. Sommaire 1 Vie de Lei Feng[1] …   Wikipédia en Français

  • Learn from Lei Feng Online — is a video game believed to be released by a Chinese game developer, where the player assumes the role of Lei Feng. The ultimate goal of the game is to meet Chairman Mao and get his autograph. To do this, Lei will have to do a variety of… …   Wikipedia

  • LEI — steht für: Litauisches Energieinstitut, Lietuvos energetikos institutas Lessico Etimologico Italiano, das Grundlagenwörterbuch Lokale Erasmus Initiative, eine Gruppe an einer Hochschule, die Austauschstudenten des Erasmus Programms betreut… …   Deutsch Wikipedia

  • Lei (surname) — Family name name =Lei imagesize= caption= pronunciation = meaning = thunder region =China origin = related names= footnotes =Lei is the pinyin of a Chinese surname. The most common character is 雷 (Léi), meaning Thunder . 雷 (Léi) is the 78th most… …   Wikipedia

  • Lei Wulong — Personaje de Tekken Primera aparición Tekken 2 Última aparición Tekken 6: Bloodline Rebellion Origen …   Wikipedia Español

  • Feng Wei — Saltar a navegación, búsqueda Feng Wei Estilo de pelea: Quan Fa (Kenpo) País de origen: China …   Wikipedia Español

  • Feng Lei — (丰磊), born in 1987, is a professional basketball player from China. Feng currently plays for the Bayi Rockets, a Chinese Basketball Association team based in Ningbo. Feng Lei plays forward.External links* [http://cba.sports.sina.com.cn/player one …   Wikipedia


Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.